North by South

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There was a time when men were dapper, dressing well from head to toe even during the most casual occasions. And, it’s been the necktie, despite it’s ever-changing styles and impracticality, that remains an essential part of a man's dress code. A tie unites every part of a man's outfit. It gives instant respectability. It’s the ultimate symbol of individuality. North by South is a brand born from a desire to share this ideal of days gone by with a younger generation. To create apparel that matches their lifestyle and allows for opportunities to express their personal style.

 Our products merge T-shirts – the preferred wardrobe of today’s young man – with a chest pocket, custom fashioned from men’s neckties. A functional pocket with flare. The combinations of colors and patterns we offer range from traditional to the most current trends. They’re the colors that reflect and remind you of your school, organization, hometown, or favorite team. North by South is the creation of college student and entrepreneur, Matt Aronson. Matt was born in Greensboro, North Carolina, and raised in the style and tradition of the Old South. But with family ties to Boston and a college career at Georgetown University in Washington DC, Matt became inspired to blend the laid-back luxury of the South with the cutting-edge class of the North. Whether talking with his classmates, co-workers, or Fraternity brothers, you could say he truly understands his customer. His steady commitment has produced “North by South”—the only way to look good while dressing down.